APO International

The entertainment sector provides a unique opportunity to uplift Africa’s people in various different ways. It can improve lives professionally, financially, psychologically, and ultimately even on a unified national level, writes Fhulu Badugela, Chief Executive Officer for MultiChoice Africa Holdings (www.MultiChoice.com). Entertainment is primarily fun and enjoyable, but it also reflects and creates culture, which binds people together. It is created by scores of highly skilled, talented people working in […]

As it marks twenty years of existence, MultiChoice’s (https://www.Multichoice.com/) Africa Magic channel celebrates two decades of significant expansion as a major platform for African content, and an engine for multiplying Africa’s creative talent. Launched as a single channel showing mainly Nollywood movies in 2003, Africa Magic has since grown to include seven channels for movies, sitcoms, soap operas, telenovelas, music, reality and magazine shows showcasing quality content by Africans for […]