insert_link Business / Economics Understanding the dynamics of brand value By Bank Windhoek’s Executive Officer of Marketing and Corporate Communication, Jacquiline Pack. In contemporary consumer culture, brands are omnipresent. We cannot escape their profound influence and call to interact with them. We have complex mosaic theories explaining the power of brands for the companies that own them, the consumers who purchase and consume them, and the mark they leave on society. Ultimately, brand value is a […] todayJune 5, 2024 24
insert_link World Mattel’s new athlete Barbies might seem like a win for feminists and young girls – but they’re not By Lauren Gurrieri, RMIT University and Suzie Gibson, Charles Sturt University Mattel released a new range of Barbie dolls this week honouring nine trailblazing women in sport. The recognised athletes include Matildas soccer star Mary Fowler, tennis champion Venus Williams and seven other record-breaking and world champion sports stars from across the globe. Mattel’s Krista Berger said the brand wishes to acknowledge “the impact […] todayMay 31, 2024 28
insert_link Namibia Diamond industry growing, despite new industry players https://youtu.be/F8LsNudVJcY By Josia Shigwedha, via News on One With emerging industries in the energy sector such as oil and gas, the diamond industry’s position as a key contributor towards the growth of the sector and economy could be at stake. But this may not be the case as the Namibia Diamond Trading Company (NDTC) Chief Executive Officer, Brent Eiseb, stated that the intake of the precious gemstones for […] todayApril 24, 2024 14
insert_link Business / Economics Eises not happy about teachers’ ‘side hustles’ The Ministry of Education, Arts and Culture (MoEAC) director in the Oshikoto Region, Aletta Eises is concerned about the rising trend of teachers conducting their personal business during school hours. Eises during the Oshikoto regional life skills workshop in Omuthiya on Monday said that in most cases, teachers spend school time on their social media platforms marketing their side hustles. She said teachers have minimal time for investing […] todayMarch 18, 2024 3
insert_link Business / Economics The Alexforbes Lead Story – 1 February David speaks to Ulrich Hansen from WinWin Namibia about their marketing campaign for Namport and how recent developments in the shipping industry will impact both them and their client going forward. https://iono.fm/e/1401496 todayFebruary 2, 2024 13
insert_link Africa Coca-Cola in Africa: a long history full of unexpected twists and turns By Sara Byala, University of Pennsylvania A new book called Bottled: How Coca-Cola Became African tells the story of how the world’s most famous carbonated drink conquered the continent. It’s a tale of marketing gumption and high politics and is the product of years of research by critical writing lecturer Sara Byala, who researches histories of heritage, sustainability and the ways in which capitalist systems intersect with social and […] todayJanuary 12, 2024 5
Paying it forward: Kenyan coastal doctor Bashrahil Mohammed Mafudh has made it his life’s work to care for the most vulnerable in his community, at no cost.
