video-on-demand

  By Conrad Onyango, bird story agency After taking over Africa’s market mantle from US streaming giant, Netflix, in 2023, South Africa’s Showmax is turning to smartphones to tap into a wider pool of football fanatics. The MultiChoice-owned streamer has introduced mobile-only subscriptions for Premier League content as part of a new package for its second iteration- Showmax 2.0, launching in mid-February. “Showmax Premier League is a game-changing product that […]